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    • Mailbox Delivery
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        • Wrap
        • Targeted Inserts
        • Impact Postcard
        • Preprint Distribution
      • Direct Mail
        • Trigger Marketing
        • Solo Direct Mail
    • Digital Solutions
      • Digital Display
      • Search Engine Marketing
      • Paid Social Media
      • Connected TV & Pre-Roll
      • Streaming Audio
      • Digital Out-of-Home
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      • Mobile Precise, Mobile Moments & Digital Circulars
  • Franchise Solutions
    • Mpower
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    • Audience-First Strategies
    • Performance Measurement & Reporting
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Blog.

Insights & Inspiration from Mspark.

Payday cach
Media Trends

Why May is Shaping Up to be One of the Highest Consumer Spending Months in 2026


Marketers tend to anchor peak performance and revenue-driving strategies around the holidays, but in 2026, a different pattern emerges. The month of May stands out as a high-potential consumer spending period, driven by a rare alignment of pay-week income timing, incremental cash flow from tax refunds and social assistance, and consumer psychology. 

QR code direct mail
Media Trends

Bridging the Gap Between Offline and Online Experiences

Energy Providers
Category Trends

Powering Growth in Deregulated Energy Markets: Strategies to Win and Retain Customers

Category Trends

Home Services Marketing: Engage 20+ Million Planning Major Projects Next Year

Category Trends

2023 Trends to Shape Your Grocery Marketing Strategy for 2024

Category Trends

Auto Services Marketing: Forget the Sleigh—Americans Do More Holiday Travel by Car

Consumer Trends

Gen Z Marketing Tips: Their Shopping Habits May Surprise You

Category Trends

Refresh Your Urgent Care Marketing to Elevate Brand Awareness & Drive New Patients During Cold & Flu Season

Consumer Trends

As Student Loan Payments Resume, How Can Marketers Combat Consumer Spending Cutbacks?

email-marketing
Media Trends

Gain New Customers this Holiday Season with Acquisition Email Marketing

Grocery shopping
Category Trends

Grocery Marketing: As Inflation Stabilizes, Consumers Continue Pursuit of Savings

Company News

Mspark Holds ‘Best Workday Ever’ Celebration

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