85% of marketers say direct mail delivers the best conversion rate of any channel they use.

Standing out to consumers during the consideration stage is key to making an impact. Mspark’s Solo Direct Mail delivers the household-level targeting, personalization, and flexible delivery dates needed to drive results. Beyond the sale, many businesses leverage this solution for customer loyalty and retention programs. 

Solo Direct Mail

Stand Out From the Competition.

Direct Mail gives advertisers the ability to choose their delivery date, making it an ideal solution for time-sensitive promotions and announcements.

With precise household-level targeting and personalization, a solo direct mail piece achieves high response rates and strong ROI.

Combine solo direct mail with tactics like CTV/streaming, paid socialshared mail, search engine marketing, mobile precise & mobile moments, and digital out-of-home to drive full-funnel, measurable results – from awareness to consideration to conversion.

QR Codes

Integration & Analytics.

Leverage QR Codes to transform media campaigns into interactive and measurable digital experiences.

Drive engagement, capture audience insights, and optimize performance based on creative variances.

Transparent reporting across core metrics like scans, visits, unique users, conversions, and location insights provide strong performance intelligence, informing ongoing campaign optimization.

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The Mspark Edge.

Exclusive Mailbox Presence: A standalone postcard that ensures your message stands out.

Access to Underserved Geography: Reach consumers in areas who live in areas not covered by shared mail.

Strategic QR Code Activation: Incorporate purpose-built QR experience aligned to campaign goals and creative strategy.

Engage New Local Customers: Target new customers using data driven analytics, while also reaching your current customers with loyalty and retention messages.

Woman checking mail and looking at direct mail advertising piece
Creative Templates & Spec Guides

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Source: 27 Direct Mail Statistics You Need to Know in 2025 | Oppizi