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Blog.

Insights & Inspiration from Mspark.

Auto service technicians
Category Trends

Auto Service Trends (2025) — And How to Drive More Market Share with Multichannel Marketing


The auto service industry is in the middle of one of its biggest shifts in decades. Vehicles are lasting longer, technology inside cars is getting more complex, and consumer expectations for service have risen dramatically. At the same time, competition between independent shops, national chains, and dealership service centers is tightening. That means auto service providers not only need to keep pace with changing repair and maintenance demands but also stand out with smart, customer-first marketing strategies.

Category Trends

Price, Quality, or Convenience? How to Engage QSR Consumers Based on Their Key Driver

Franchise growth
Category Trends

Boosting Bottom Lines: Drive Franchise Operational Efficiency and Profitable Success

Mspark
Company News

Mspark Media Welcomes Kevin McDonough as New SVP of Revenue & Strategy

Company News

Mspark Ignites Powerful New Branding and New Brand Promise

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Mspark Media Names Zipfel Director of New Business Development and Selvaggi Vice President of Data, Analytics & Media Strategy

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Mspark Promotes Ricks and Sexton to New Sales Leadership Roles

Company News

Mspark Media Honors Sales Leaders & Partners for 2023

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Mspark Media Names Houghtlin CEO, Halfmann CRO

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Creekstone Capital Group Announces Acquisition of Mspark

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Mspark Holds ‘Best Workday Ever’ Celebration

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Josh Worden Named Mspark’s Vice President of People Operations

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