U.S. Home Services Market set to soar to over $755 billion by 2032.1

American homes are getting older, currently tied for the oldest housing stock on record, with many homes aged 50+ years. This is a prime opportunity for home services providers to acquire new clients needing repairs, modernization, or aesthetic upgrades to meet contemporary standards.6

  • The U.S. HVAC Market is expected to grow 7.3% annually from $14.2B in 2023 to $27.1B in 2032.2
  • U.S. Window and Door installation services is expected to grow 5.4% annually from $21B in 2024 to $32B by 2032.3
  • The U.S. Roofing Market is projected to grow 6.1% annually from $23B in 2024 to reach $33B by 2029.4
  • The U.S. Remodeling Market is estimated to grow 4.8% annually from $432B in 2023 to reach $650B in 2032.5
  • The global Foundation Repair services market is poised for substantial expansion, increasing from $2.87B in 2025 to $4.4B by 2035. 6
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DRIVE ACTION 55% of consumers visit a brand’s website after receiving direct mail, and 42% search for it online.1
TARGET SELLERS In the past 3 years, 89% of sellers made upgrades before selling.2

Sources: USPS Mail Moments 20241; The Renovation Generation Needs Help Updating Their Homes Before They Sell, According to Coldwell Banker Survey. Coldwell Banker. Web. 5 Jun. 2024.2

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Sources: Expert Market Research, U.S. Home Services Market Outlook, 2024-2032.1 2024-2032 Global Market Insights, U.S. Residential HVAC Market Size, Sept 2024.2 USA Windows and Doors Market Development Trends 2024-2032, Market Research Future, May 4, 2024.3, Mordor Intelligence, U.S. Roofing Market Size & Share Analysis (2024-2029).4 Global Market Insights, Remodeling Market Size, Jun 2024.5 Three Reasons to be Excited for the Future of the Remodeling Industry 2024 | Builders FirstSource.6