85% of marketers say direct mail delivers the best conversion rate of any channel they use.

Standing out to consumers during the consideration stage is key to making an impact. Mspark’s Solo Direct Mail delivers the household-level targeting, personalization, and flexible delivery dates needed to drive results. Beyond the sale, many businesses leverage this solution for customer loyalty and retention programs.

Direct Mail

Stand Out From the Competition

Direct Mail gives advertisers the ability to choose their delivery date, making it an ideal solution for time-sensitive promotions and announcements.

With precise household-level targeting and personalization, a solo direct mail piece achieves high response rates and strong ROI. It’s especially effective when integrated with digital campaigns.

Direct Mail pieces support brand credibility through quality delivery and relevant creative messaging. Recipients often perceive it as more trustworthy than digital ads.

Combine direct mail with tactics like CTV/streaming, paid social, shared mail, search engine marketing, mobile precise & mobile moments, and digital out-of-home to drive full-funnel, measurable results – from awareness to consideration to conversion.

Woman checking mail and looking at direct mail advertising piece

The Mspark Edge

Exclusive Mailbox Presence: A standalone postcard that ensures your message stands out.

Access to Underserved Geography: Reach consumers in areas who live in areas not covered by shared mail.

Engage New Local Customers: Target new customers using data driven analytics, while also reaching your current customers with loyalty and retention messages.