Our Goal
A regional telecom company wanted to boost acquisition of fiber internet by testing new movers within its serviceable footprint.
Get StartedOur Innovative Strategy
Identifed the highest-value target audience
Strategically targeted New Movers at various stages in their serviceable area utilizing ZIP+4.
Analyzed and determined the right media to engage that audience
Utilized Mspark’s Quick Connect Program with digital frequency to target New Mover, Pre-Mover at Contract, and Pre-Mover at List with a frequency campaign consisting of a personally addressed postcard to hit mailboxes within 2-3 days of being triggered.
Quantify Performance Expectations and Activated
Measured signups, overall response rate, clickthrough rate, and return on ad spend to evaluate campaign performance.
Results
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We offer integrated marketing solutions to fit any need and budget.
Impact Postcard
home-services
Impact Postcard
Impact Postcard
healthcare-professional-services
Impact Postcard
Targeted Inserts
retail
Targeted Inserts
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