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        • Targeted Inserts
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        • Direct Mail Retargeting
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Blog.

Insights & Inspiration from Mspark.

Category Trends

Price, Quality, or Convenience? How to Engage QSR Consumers Based on Their Key Driver


Every consumer differs for what drives them to make a purchase from one Quick Service Restaurant (QSR) over another. Price, Quality, and Convenience are all factors that can motivate someone to make a purchase and potentially become loyal to a particular brand – but there’s a catch: no brand can dominate all three.

Franchise growth
Category Trends

Boosting Bottom Lines: Drive Franchise Operational Efficiency and Profitable Success

Category Trends

Acquire More Home Improvement Customers This Year: How to Maximize Leads in the Midst of Massive Industry Growth

Category Trends

Severe Weather Season Brings Insurance Marketing Opportunities

Category Trends

Pharmacy Retail Marketing: Engage Consumers Looking for Convenient Healthcare

Category Trends

Retail Marketing: Discount Stores Draw Shoppers Looking for Deals

Category Trends

Hardware Retail Marketing: Now is the Time to Engage DIY Homeowners

Category Trends

Community College Marketing: Acquire New Students as Demand Continues to Surge for Skilled Trades

Category Trends

Evolving Trends and Preferences Drive Automotive Marketing Strategies in 2025

Category Trends

Pet Retail Marketing: How to Win Over Today’s Pet Owners

Category Trends

Grocery Marketing: Winning Over the Value-Conscious Shopper in 2025

Category Trends

Unlocking Growth: Targeted Urgent Care Marketing that Cost-Effectively Attracts More Patients

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Helena, AL 35080
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