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    • Mailbox Delivery
      • Shared Mail
        • Wrap
        • Targeted Inserts
        • Impact Postcard
        • Preprint Distribution
      • Direct Mail
        • Trigger Marketing
        • Solo Direct Mail
    • Digital Solutions
      • CTV & Pre-Roll
      • Streaming Audio
      • Digital Out-of-Home
      • Digital Display
      • Mobile Advertising
      • Search Engine Marketing
      • Paid Social Media
      • Acquisition Email
      • Digital Circulars
  • Franchise Solutions
    • Mpower
  • Planning and Targeting
    • Audience-First Strategies
    • Performance Measurement & Reporting
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    • Franchise Solutions
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Blog.

Insights & Inspiration from Mspark.

Spicy strategies
Consumer Trends

Turn Up the Heat: 3 “Spicy” Marketing Strategies to Maximize Revenue and ROI this Summer


Cinco de Mayo serves as the perfect launch point for summer marketing. From increased travel and outdoor activity to event-driven spending and higher discretionary purchases, summer creates a dynamic environment full of opportunity. But success doesn’t come from simply increasing budget—it comes from applying the right mix of data, channels, and timing—something Mspark helps brands execute with precision.

Media Trends

Top Marketing Strategies Driving Growth for Franchise Brands

4th of July holiday
Category Trends

Fireworks & Funnel Strategy: Capturing Fourth of July Consumers from Awareness to Purchase

Auto tire repair
Category Trends

Auto Services Marketing: Strategies to Acquire New Customers for the Long Term

Category Trends, Consumer Trends

Holiday Celebrations: Restaurant & Retail Marketing Opportunities to Connect with Consumers

Consumer Trends

Consumer Confidence Has Improved, but Continued Uncertainty is Shifting Consumer Behavior

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Company News

Mspark Media Names Houghtlin CEO, Halfmann CRO

Category Trends

2024 Restaurant Marketing Outlook: Focus on Value to Acquire and Regain Customers

Category Trends

Home Services Marketing: Homeowners Are Focused on the Outdoors in 2024

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Company News

Creekstone Capital Group Announces Acquisition of Mspark

Category Trends

CPG Marketing Strategies to Elevate Your Brand Among Rural Consumers

Media Trends

Navigating 2024 Political Advertising: Trends, Spend Predictions, and Strategies for Success

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Helena, AL 35080
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