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                    The Scary Side of Single-Channel Marketing
Relying on only one marketing channel is like leaving your business alone in a dark, creaky mansion: the lights can go out, the floors can give way, and before long you’re facing a ghoulish drop in traffic and sales. For B2C businesses, the threat isn’t superstition — it’s measurable.  


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                    Feasting on Opportunity: How Restaurants and Grocers Can Maximize Holiday Dining Demand


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