Paid search advertising can increase brand awareness by up to 80%.

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During the consideration stage, consumers are actively seeking information. Search Engine Marketing allows companies to stand above the competition and reach potential customers. However, SEM also captures these high-intent buyers at the moment they are ready to convert, directing them to your site to complete a purchase. 

Search Engine Marketing (SEM)

Attract New Customers and Maximize Conversions

Position your business ahead of the competition by increasing visibility to your business listing at the exact moment consumers are searching for relevant products or services.

Precisely target consumers based on specific demographics, location, and keywords ensuring your sponsored search results reach highly relevant audiences.

Combine search engine marketing with tactics like digital display, paid social, CTV & pre-roll, digital out-of-home, mobile precise & mobile moments, and mail campaigns to drive full-funnel, measurable results – from awareness to consideration to conversion.

The Mspark Edge

Gain Immediate Visibility: Appear at the top of search engine results pages instantly – ideal for promoting new products, services, or locations.

Target Specific Audiences: Use location, device, keyword, and demographics filters to deliver ads to the right people at the right time.

Measure Results and Improve Performance: Track clicks, conversions, and other KPI’s to refine campaigns, measured ROI, and inform broader marketing strategy.

Engage your audience with Search Engine Marketing

Source: Google / Ipsos MediaCT