Digital Circulars Can Drive Measurable Conversion Lift, with Retailers Seeing ~1.6% Sales Growth and ~1.4% More Store Visits.
Mspark’s Digital Circulars support conversions by driving digital user engagement with dynamic, relevant product information and offers that drive immediate purchase decisions.
Digital Circulars
Influence Conversion at Scale.
Digital Circulars showcase up-to-date products in the palm of your hand – delivering real-time, data-driven user engagement with ideal customers.
These ads can be activated with Mobile Precise campaigns via real-time push notifications, pre-shopper experiences, or in-store-engagement when purchase intent peaks.
Leverage customer visit segmentations to build and target active, lapsed, lost, and infrequent audience segments to support optimizing conversions.
Drive users to engage with Digital Circulars via other dynamic media channels like Paid Social Media, Digital Out-of-Home, Display Ads, and Direct Mail solutions to drive broader engagement with a wide variety of audiences and entry points.
The Mspark Edge.
Pre-Shopper Preceptivity: Reach consumers 24 – 48 hours before known in-store shopping behaviors and patterns with compelling circular offers. Target highly engaging apps relevant to key audiences.
Competitor Consumer Audience Targeting: Layer in industry-leading proprietary audience segments to reach consumers with real-time circulars delivered to active shoppers at competitor locations.
High-Intent Messaging: Custom digital circular experiences engage consumers and promote high-purchase intent products.
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