Advanced video ad formats like CTV & Pre-Roll achieved a 335% higher engagement rate than pre-roll alone.
Contact Us to Learn More About CTV & Pre-Roll Video AdvertisingConnected TV and Streaming
Target Consumers Streaming Across All Connected Devices
Connected TV (CTV) ads enable audience targeting on every screen—big or small—to deliver impactful video ads to your ideal customers.
Reach audiences across top streaming platforms, from full on-demand episodes to live TV, running ads before and within their favorite shows.
Leverage geographic, demographic, and behavioral data to segment your ideal audience and engage them across their favorite screens and devices—anytime, anywhere.
With a 98% video completion rate, non-skippable CTV video ads stand out in today’s media landscape.
Pre-Roll Video Advertising
Reach Consumers Across Quality Publishers
As more viewers stream premium video content on mobile, desktop, and CTV platforms, pre-roll video advertising pinpoints audiences everywhere they watch.
Drive engagement and awareness by leveraging the power of highly visible storytelling with sight, sound, motion, and emotion to connect with consumers.
With an average completion rate of 65-75%, especially when no longer than 15 seconds, pre-roll video captures and keeps viewer attention.
Combine CTV and Pre-Roll with media tactics like digital display, paid social, search engine marketing, and mail campaigns to drive full-funnel, measurable results – from awareness to consideration to conversion.
The Mspark Edge
Strategically Target Audiences: Reach your ideal consumers across all devices by layering in geographic, demographic, behavioral, and household income data.
Align with Brand-Safe Content: Access hundreds of publishers and mobile apps with premium brand-safe content.
Monitor Campaign Performance: Track engagement and conversions to optimize and inform future campaign strategy.
Source: Google / Ipsos MediaCT