Two-year college enrollment increased 4.7%, the largest growth among all sectors, last year.1
- Approximately 5.7 million students are enrolled in public two-year colleges every year.2
- Community colleges experienced 10.3% growth in credentials awarded in spring 2024 compared to the previous year, reflecting increasing student interest in short-term, career-focused pathways.1
- Enrollment among students aged 30+ grew by 4.3%, last year, and total freshman enrollment surged by 6.2%.2
- During the 2022-23 academic year, students aged 18-20 led all other age groups in completion of certificates, an 11% increase over the previous year.1
Sources: EAB 2025.1 Federal Reserve Bank of Richmond, 2023.2
Integrated Advertising + Value-Driven Creative Impact Campaign Success
Most customers are drawn from a 47-mile radius, providing a refined target area to deliver mail, digital, and CTV.
Promote continuing education and online programs to adult learners for career changes or new skills and certifications.
As four-year college tuition soars, more Americans see more value in community colleges.
Sources: Admall 2024. Community Colleges Buoyed by Modest Enrollment Growth.” Inside Higher Ed. Insidehighered.com, 2023.
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