Client Objective
A residential and commercial paving company needed a marketing solution that would increase sales and ultimately drive their business to new levels.
Get StartedMspark’s Innovative Strategy
1
Identify the Highest-Value Target Audience
Targeted desired households in high-value geographies.
2
Utilize the Most Effective Media
Mailed Impact Postcards with aggressive offer to increase response rates and drive sales.
3
Quantify Performance Expectations and Activate
Measured sales revenue and calculated ROI during the campaign period.
Results
$36,000
Direct Revenue Generated
7.3:1
Return On Investment
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