Client Objective
A prominent grocery chain with multiple locations wanted to drive traffic to their newly renovated delis and bakeries.
Get StartedMspark’s Innovative Strategy
1
Identify the Highest-Value Target Audience
Saturated ZIP codes around each store location, reaching a total of 22,371 homes.
2
Utilize the Most Effective Media
Mailed a high-visibility Solo Postcard weekly to promote various coupon offers.
3
Quantify Performance Expectations and Activate
Tracked coupon redemption throughout the campaign.
Results
688
Coupons Redeemed
$6,600
Client Investment
$39,280
Return on Investment
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home-services
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healthcare-professional-services
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health-beauty
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