Client Objective
A footwear retailer aimed to drive visits to its multiple store locations with a campaign promoting its newest line of shoes.
Get StartedThe Innovative Strategy
1
The Solutions
Leveraged Digital Out-of-Home (DOOH) in key traffic routes near its store locations to garner strong visibility and showcase the brand’s newest products.
2
The Strategy
Activate target shoppers in real time as they were exposed to DOOH media in the geographies surrounding their retail locations to drive in-store shoppers.
3
The Outcome
Their retail stores saw an 81.9% incremental visits lift, amounting to a total of 626k incremental visits.
Results
+81.9%
Incremental Store Visit Lift
626k
Incremental Visits
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