Client Objective
A regional quick-service pizza franchisee sought to efficiently drive awareness, frequency, and engagement of their limited-time only menu items and promotional offers with key households near their 52 locations across 4 states.
Get StartedMspark’s Approach
Strategic Development
Developed and optimized email content and subject lines to ensure high engagement rates.
Timed Deployments
Scheduled email deployment to align with peak discretionary income weeks to capture incremental revenue.
Delivery Optimization
Campaign performance was consistently evaluated, revealing an optimized cost per acquisition at an average of a 10-mile radius and 15,000 households per send, per store location.
Results
Get Inspiration from Our Design Gallery
We offer integrated marketing solutions to fit any need and budget.
Boost Digital Ad
health-beauty
Impact Postcard
Boost Digital Ad
retail
Impact Postcard
Acquisition Email
insurance
Impact Postcard
Acquisition Email
home-services
Impact Postcard
Read More On Our Blog
Explore the latest insights and industry trends to gain a competitive edge and grow your business.
The Chicken Craze: Why QSR and Fast-Casual Chicken Concepts Continue to Soar
Price, Quality, or Convenience? How to Engage QSR Consumers Based on Their Key Driver
