Our Goal
A national wireless brand aimed to lower customer acquisition costs and expand household reach using a scalable, high-efficiency shared mail strategy.
Get StartedOur Innovative Strategy
1
Mass Reach
Delivered a Wrap shared mail ad to 68.5 million households.
2
Creative Optimization
Featured a national device offer, designed to appeal broadly across markets and drive immediate response.
3
Test Timing
Executed during November-December to capitalize on increased consumer spending and promotional momentum, enhancing overall campaign impact.
Results
$26.34
Cost per Gross Addition (CPGA); $8+ less than average
23%
Lower MCPGA (cost per acquisition with match-back tracking)
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We offer integrated marketing solutions to fit any need and budget.
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