Kevin McDonough

Senior Vice President, Revenue & Strategy

Responsibilities – Kevin serves as SVP leading the organization in revenue and strategic growth initiatives.  He is responsible for helping grow the core business while also expanding the digital and Mpower offerings with both existing and new partners.

Background – Prior to joining Mspark, Kevin’s experience includes senior roles at CoxNext, the digital advertising arm of Cox Enterprises, Live Nation, Lincoln Financial Media and CBS College Sports.  Kevin takes great pride in working with clients on data-driven marketing solutions focused on meeting key objectives and driving results.  His focus includes both agency relationships as well as direct clients having worked with brands such as Audi, Heineken, Bridgestone, Puma, Nissan, Pepsi, Oldcastle APG, Phillips 66, The Super Bowl and the 2024 Paris Olympics Summer Games, to name a few.

Education – Kevin earned his Bachelor of Science and Commerce degree in Finance from Santa Clara University.  He has also completed the Executive and Leadership Program from the University of Pennsylvania’s Wharton School of Business.

Outside the office – Kevin, his wife and three kids reside in Atlanta, GA.  He enjoys coaching youth sports, live music, trying new restaurants and time at the beach.  If he isn’t spending time with the family, you can usually find Kevin trying to squeeze in 18 at the golf course.