The U.S. restaurant market is expected to increase to $1.67 trillion by 2031, reflecting a strong 10.6% CAGR.

The projected growth in the restaurant industry—across full-service, quick-serve (QSR), and food delivery—is being driven by a mix of consumer trends, technological innovations, and market dynamics.
QSR
  • Forecasts show the QSR market expanding over 9% CAGR by 2034, reflecting the combined effects of convenience-driven consumption, tech adoption, and marketing effectiveness.
  • The Pizza Restaurant market, including QSR and dine-in, is projected to increase from $224 billion in 2025 to $408+ billion by 2035, showing sustained demand expansion across pizza restaurants and QSR brands.
  • Around 60% of U.S. consumers order Restaurant Delivery at least once per week, highlighting the recurring and habitual nature of food delivery usage.
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CTV/Streaming TV with remote icon 58% Take Action Digital and video ads motivate consumers to visit a restaurant or QSR.
36% Lift in Visits Direct mail shown to drive incremental dine-in and take-out visits.
Lightbulb, idea, creative 4x Revenue Generated Ads with impactful creative aligning brand message and visuals across channels generate more revenue.
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Sources: Mordor Intelligence, Globe Newswire, Market Research Future, Directect, PR Newswire, Ken Research.