HELENA, ALA—May 17, 2021—Mspark, a national advertising company near Birmingham, AL, has promoted Alex Wigfield to Director, Creative Operations.

Alex joined Mspark in 2012 as a graphic artist and has been promoted up through every level of the Creative Services department. Along the way, he has taken a lead role in projects aimed at automating processes and increasing efficiencies to better serve our clients.

In his new role, Alex will continue to drive innovation and cost savings. “He will focus on helping the Creative Services team not only be efficient, but also be great partners for our clients and organization,” Mspark Vice President of Customer Experience and Creative Operations Brian Blackman said. “Alex is a shining example of hard work, talent, and determination. His deep knowledge of our products, processes and ability to innovate make him the ideal candidate to help lead us to into the future.”

Before joining Mspark, Alex worked as a graphic designer independently and with Compass Marketing in Gulf Shores, Alabama. He holds a Bachelor’s Degree from the University of South Alabama.