…Bettergoods in April, a new 300-item private-label grocery line, with 70% of items priced under $5.2 Aldi—Citing persistent inflation, the grocer is passing $100 million in savings to customers through…

…items, including prepared foods, fresh meat and seafood, and fresh produce.2 Grocery stores have historically relied on newspaper to place their weekly circulars in shoppers’ hands, but the newspaper market…

…newspapers closed, bringing the total to 480+ newspapers that have stopped circulation since 2019. 64% of closed newspapers are in rural C & D counties that Mspark covers. As newspaper…

…(32%) said they needed more big-ticket items such as a computer, phone, calculator or dorm furnishings. Spending on big-ticket items such as electronics and furnishings as well as necessities like…

…Gen Z being the most likely.2 No. 4 – Furniture stores historically have relied on newspapers for insert distribution within their target markets. As newspaper coverage continues to shrink across…

A leading regional chain was reaching fewer households with its weekly grocery marketing circular due to declining newspaper circulation. Seeking to increase their reach beyond newspapers and gain an edge…